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relationships Archives - Atrendia

Tag: relationships

Guest Blog: When Should a Seller Gather Information or Understand Needs?

Part 1 redefines buying thus: The process a buyer goes through to get their ducks in a row to manage all of the factors involved prior to, and including, making a purchase.  It explains why the sales focus of seeking appointments, gathering information, offering solution data, and understanding needs doesn’t lead to a higher percentage of…

Guest Blog: Do You Want to Sell? Or Have Someone Buy?

Part 1 of a 2 part series on understanding a buyer’s needs. Do you know the difference between how you sell and how buyers buy – and why the difference matters? After a conversation with my colleague Erik Luhrs (we’re developing a Lead Facilitation pilot http://guruselling.com/) I’d like to expand the definition of ‘buying’. But…

Guest blog: Do you want to lead? or have someone follow?

I’m a dancer. When I studied the Argentine Tango there was a foundational rule that I believe is true for all leaders: The leader opens the door for the follower to pass through, and the leader then follows. If anyone notices the leader, he’s not doing his job. The goal is to showcase the follower….

Leadership Behaviors – Bad Habits That Hold You Back

a When there are conflicts in the workplace it is usually because of poor communication or interpersonal communication challenges. Leaders are challenged on a daily basis to interact effectively with others. The most successful leaders are emotionally intelligent agile. They know how to read people and are savvy in their communications. The good news is…