Deprecated: The each() function is deprecated. This message will be suppressed on further calls in /home/atrendia/public_html/atrendia/wp-content/plugins/js_composer/include/classes/core/class-vc-mapper.php on line 111
LeanMail Archives - Atrendia

Category: LeanMail

Hey Mr. Sales Director, George Trachilis is NOT nuts. Are you nuts?

One of your prime objectives as a sales director is to get your teams out of their inbox and in front of the customer as much as possible. I’m not knocking the importance of email, I’m just saying that you probably see a huge benefit to having your teams managing their inboxes at twice their…

Is this you?

I’ve seen Hector (not his real name) wheeling his cart around Barcelona a few times. It’s massive. It must be extremely difficult to maneuver. One day I went up to him asked him if he really needed all of those things. He actually articulated an impressive defense. Does that remind you of anyone you know?…

How my small company cut in half our $3.2 million dollar inbox expense in just 12 minutes!

  OK, I have a small company of only 200 employees, so $3.2 million is nothing. But imagine a company of 2,000 employees that spend 2 hrs. per day on email with an average annual salary of $70,000. That would mean that they spend OVER HALF A MILLION DOLLARS PER DAY managing email. Since we…

Guest blog: Drop It Like It’s Hot, By Jesper Sommer

  Not so long ago, Sony Corp. in the US was hacked. I am sure you’ve heard about the case (it was eventually blamed on North Korea, though security experts are questioning that conclusion). My favorite tech-magazine has this interesting article on the subject: The importance of deleting old stuff, another lesson from the Sony attack…

Why Fix It If People Don’t Know Email Should Be Prioritized

I just read an article by a very smart man, Nathan Zeldes, who believes that we need a benchmark for email classifier performance.  In other words, some way of gaging how well auto-prioritization Maybe.  Maybe not. It seems that most email apps these days are looking for this algorithm as if it were the Holy…

Responsiveness: when should you reply to a message

How quickly we respond to a message (email, phone, sms, chat, etc.) is an often misunderstood function of our work and is further complicated by leaders who institute temporal rules like “within one business day” or in less than two hours.  Here is a partial list guidelines regarding responsiveness: 1. Responses are not mandatory.  You…