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Decision making Archives - Atrendia

Category: Decision making

Questioning Questions by Sharon-Drew Morgen

Sharon Drew Morgen is an original thinker and visionary who has developed Servant-Leader models to facilitate change in sales, coaching, marketing, leadership, and negotiating. Her model Buying Facilitation® has been trained to over 100,000 people worldwide. She is the author of 9 books including the NYTimes Business Bestseller Selling with Integrity and Amazon bestseller What?…

Want stability in your organization? Move fast. No. Even faster.

In his book, Thanks For Being Late, Thomas L. Friedman recounts the advice from an Olympic Kayak medalist: To enhance stability in rapids it’s important to move as fast or faster than the current. Every time you rudder or drag your paddle in the water to steer you lose momentum and that makes you more vulnerable to flipping…

Atrendia Friday Video 34

This was an unexpected source of inspiration for me and perhaps the shortest Friday video ever, but definitely worth a quick view. Less than two minutes. Duration: 01:56 Find out more about our Executive Leadership Coaching Program. Click HERE to watch the video. Happy Friday!

Content Marketing that Converts

“Content is king”. I’ve heard that phrase for years. But what does it mean? Does it mean that by offering thought-provoking, useful, creative information buyers will be motivated to contact you at the right time along their complete (including pre-sales) decision path? By sending out veiled advertising in the form of ‘articles’ to random email…

What Makes A Decision Irrational?

After spending 30 years deconstructing the inner processes of how people decide, and training a decision facilitation model used in sales, coaching, and leadership, I’m always amused when I hear anyone deem a decision ‘irrational’. Only outsiders wishing for a different outcome designate a decision as ‘irrational’. I doubt if the decision maker says to…

Guest Blog: When Should a Seller Gather Information or Understand Needs?

Part 1 redefines buying thus: The process a buyer goes through to get their ducks in a row to manage all of the factors involved prior to, and including, making a purchase.  It explains why the sales focus of seeking appointments, gathering information, offering solution data, and understanding needs doesn’t lead to a higher percentage of…

Guest blog: Getting To Agreement by Sharon-Drew Morgen

Sharon-Drew Morgen is one of the cutting edge thinkers on the scene today. Her ideas for the sales industry go beyond our typical thinking. Because the sales model only addresses solution placement, it ignores the many non-solution-based decision issues buyers must handle prior to making a purchase: involve all the right decision makers, get buy-in,…

Atrendia Friday Video 21 – Tony’s Philosophy – 3. Unlock What’s Stopping You

Love him or hate him (It’s not easy to be in the middle with Tony Robbins), this three-minute clip is one of the best of Tony Robbins’ video out-takes. He travels very quickly through some monumentally important themes, so it’s a good idea to spend another three minutes contemplating the pillars of self-understanding. Duration: 3:03…

Responsiveness: when should you reply to a message

How quickly we respond to a message (email, phone, sms, chat, etc.) is an often misunderstood function of our work and is further complicated by leaders who institute temporal rules like “within one business day” or in less than two hours.  Here is a partial list guidelines regarding responsiveness: 1. Responses are not mandatory.  You…