Month: January 2013

Atrendia Friday Video 8 – Tom Peters – LEADERSHIP: Building Success

In this short but important Youtube video, Tom Peters, the author of the best seller: In Search of Excellence, relays some important advice about how leaders should view their employees. It’s only a couple of minutes long, but I hope that it resonates with you. Click here to start the video Link to the Atrendia Executive Leadership Coaching…

Atrendia Friday Video 7 – Dan Ariely: Predictably Irrational

In this TED video behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we’re not as rational as we think when we make decisions. It’s become increasingly obvious that the dismal science of economics is not as firmly grounded…

Atrendia Friday Video 6 – Simon Sinek: How great leaders inspire action – on TED

In this TED video Simon Sinek explains why people don’t buy what you do, they buy why you do it. Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?”  His examples include Apple, Martin Luther King, and the Wright Brothers. Duration: 18:05 Click here…

Atrendia Friday Video 5 – Barry Schwartz – TED video – The Paradox Of Choice

This TED video helps us understand why having more choice actually makes us feel worse.  As Barry points out, “The secret to happiness is low expectations”. Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier…